Your Brand is Your Superpower.

2020 has arrived. It’s likely (now more than ever) that whether you’re a lean mean, start-up or you’ve been in business for decades — your market may be getting a little crowded.  In our “limited attention span” world, you have 15 seconds or less, to capture someone’s attention. For reference: 15 seconds is barely enough […]

Valuation isn’t Everything

I was in South Carolina recently attending VentureSouth’s annual Summit when managing director Matt Dunbar, speaking to the crowd about valuation, said a phrase that I have heard repeated frequently throughout my career in finance as it relates to dealmaking:  You can choose the valuation as long as I can choose the rest (specifically, structure).   […]

The Sales Process: How to Get Through to Your Prospect

If you’re not trained in sales but you are in charge of sales because you’re the founder of the company, treat the effort like you would any other: execute and measure. Most entrepreneurs have no idea what it takes to sell but what they do have are the guts and the discipline to do it, […]

Event Round-Up with Jay Bigelow

Fall is often known as the season of plenty… for me, it was the month of plenty events for entrepreneurs. Last week I went to 4 (and probably said no to several more). Monday was a local angel group monthly company pitch.   We are blessed to have 6 formal angel groups here, plus several […]

GEMELLI: Striving to Meet a “Twin” Purpose

Your company has an interesting name and logo, is there a story behind it? Gemelli means “twins” in Italian. While we have a pair of twins within the Gemelli family, the name also refers to a “twin purpose.” We bring healthcare tools to market, but we also strive to advance a second mission of philanthropy. […]