Pharma Crisis Communication MasterClass

Effective issues management and crisis communication depend on effective systems, processes, tools and technologies particularly in healthcare. But without a central focus on the human imperative’, a systems-only approach will always fall short. This practical online training will arm participants with tools, techniques, strategies, tips and eight key principles designed to ensure that the human imperative sits at the core of how they identify, manage and mitigate reputational risk.

Who should attend?

• Corporate Affairs Directors across Rx, OTC, diagnostics, devices and services

• Crisis Communications Directors

• Heads of Media Relations

• Product and Brand Directors

• Heads of Legal/General Counsel

• Heads/Directors of Risk