explore the agenda

Day One: Tuesday, March 23



10:35 am


11 am

Register Now

In today’s constantly changing business environment, scaling Sales & Growth can be challenging. Tune in to hear from a panel of expert leaders and practitioners that will provide insights on trends they’re seeing in 2021.

Bring your questions and get advice on how to overcome your specific sales challenges.

Topics include:

  • Best practices to scale
  • Virtual Selling: Tips and Tricks
  • Creative Outreach Methods for Customer Acquisition including video, social, thought/brand leadership


1:35 pm



3:45 pm

Day Two: Wednesday, March 24


9:00 am


9:50 am


10:35 am


11 am

Register Now

Are you wondering what OKRs are about, or how to harness their promised power? Are you caught in the OKR weeds and questioning your decision to use OKRs?

Join us for an engaging exploration of how a successful growth stage Saas company uses OKRs to:

1) Move from Strategic Planning to Strategic Doing
2) Recognize when it’s time to pivot
3) Ensure employees are aligned and having the right conversations to drive performance

Keen Decision Systems and Go-od Consulting worked together to make OKRs work for the better. You can, too.



1:35 pm


2 pm

Day Three: Thursday, March 25


10:35 am


11 am

Transforming a company to have your customers at your core is intentional and challenging. Join Customer Leaders as they share their journey to building a customer-led company and inspire new solutions to get you through the next phase of your journey.

Register Now


1:35 pm


2:00 pm

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Register Now

3:45 pm

Register Now

BREAKOUT TOPICS:

Board Development
Now that you created your start-up, you set top priorities as raising capital, protecting IP, and finding appropriate space and talent.  But what about establishing a Board of Directors?  That’s not important- right? Wrong! Join us at the Board Development table to learn why a Board IS critical to accelerate your company’s growth and how to identify the best candidates!
Facilitated by Deb Mosca,Ph.D.
Chief Strategy Officer at Isosceles Pharmaceuticals
Chief Life Science Officer at XCMR

IP Strategy
Explore and ask questions about early stage needs, common mistakes and how to get the help you need. Specific topics to be covered include:
Managing early relationships with proprietary technology
Filing early and follow on applications
Understanding patent strategy within and outside the US
Facilitators:
Nathan Lettss, Olive Law group
Allyn Elliot, NK Patent Law
Erin Bobay, Myers Bigel

Accessing Capital
Connect with investor partners who can share how to prepare to attract seed / series A capital for your venture.
Facilitators:
Daniel Pomp, Hockey Stick Investments
Blake Stevens, LaunchLabs
Ben Shruggs, Hatteras Venture Partners
Rachel Young, Eva Garland Consulting

Ecosystem Resources
Connect with ecosystem partners who can guide you through available resources to leverage across the region.
Facilitators:
Krista Covey, First Flight Ventures
Ed Pettiss, Startup Adivor
Olive Sherrill, Alexandria Real Estate


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